85: IGEL Weekly: Digital Thinking: Work Leaner and Smarter at the Endpoint

Sep 29, 2023

The principle of ‘waste not, want not’ was first declared 300 years ago. It is a reasonable idea, to avoid wasteful use of resources and provide for a more secure future. However, the principle has lost ground; the IT environment being one example. A spending study by Flexera reports underutilization or wasted IT spending of 36 percent for desktop software, 33 percent for data center software, 32 percent for SaaS and 32 percent for IaaS/PaaS.

The study confirms that enterprises continue to spend needless dollars and use precious IT time, loading up their hardware endpoint devices with up to a dozen pieces of software – and required agents – before the end user can even work productively with the device. It also confirms some of this software spend never even makes it to the desktop.

Host: Andy Whiteside
Co-host: Chris Feeney


00:00:02.240 –> 00:00:19.009
Chris Feeney: Everyone welcome to Episode 85 of Idel Weekly, and your host, Andy Whiteside, looking forward to talking to Chris Feeney. Chris has been a couple of weeks. How you been. I’ve been good good kind of got through the end of summer there labor Day holiday and picked team right up September hit. Of course.

00:00:19.470 –> 00:00:22.520
Chris Feeney: college football takes off so that’s always exciting.

00:00:22.760 –> 00:00:30.580
Chris Feeney: You know, weather begins to cool. We live in the Carolinas, as you know. It’s great time of year to to be outdoors

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before it gets a little bit colder.

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Andy Whiteside: No.

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Andy Whiteside: I mean, don’t let the secret out. I think a secret already out. For the most part I didn’t get that. We want you to come. Just just don’t move to my town in my neighborhood. Sounds good. It’s it’s great. Alright. So today is September 20, sixth, 2023.

00:00:48.200 –> 00:01:12.429
Andy Whiteside: Here comes my zintigra, commercial. I’ve started doing this at the beginning of every podcast if you are working with a Igel or an Igel partner, or both. And they’re not bringing real value. Add to the equation and helping. You understand how these solutions work by doing things like podcasts, webinars, lunch and learns just coming to see you and having open conversations around how the it ain’t. Windows. Message should be landing at your organization, reach out to me on Linkedin, Andy Whiteside.

00:01:12.430 –> 00:01:19.839
And let’s talk about this, I mean, we do these podcasts because we love to do it. But same time it’s a business. And there are so many people out there struggling with their end user compute world.

00:01:19.840 –> 00:01:40.069
Andy Whiteside: We just we wanna help, we can make a really good business just helping people. It’s awesome. It really is. Chris, you brought a blog today called digital thinking work, leaner and smarter at the endpoint, I think what you just said or what time in Simon Townsend who wrote this blog, was saying, it ain’t windows don’t use windows work, smarter work, leaner work more secure at the endpoint.

00:01:40.080 –> 00:01:42.130
Andy Whiteside: Why did you bring this particular blog?

00:01:42.350 –> 00:02:08.799
Chris Feeney: Well, just another way of reemphasizing obviously the key value. Prop that Ijo brings to a lot of organizations. And it’s and it kinda goes with our our theme of disrupt disrupt Euc. Just the the way of thinking the you know of of normally just replacing something every you know. Few years and just how much of that? Just if you add it all up, I mean just

00:02:08.930 –> 00:02:13.170
Chris Feeney: trillions. Probably at this point of

00:02:13.210 –> 00:02:25.640
Chris Feeney: of money spent where things maybe shouldn’t have been have been taken down that path. And I, Joel’s, you know, value prop is, we can extend the life of a lot of devices that

00:02:25.660 –> 00:02:29.119
Chris Feeney: are currently in use. And

00:02:29.130 –> 00:02:51.669
Chris Feeney: then just with a focus on the software, just bringing a a new way of thinking and with a lot of stuff moving to cloud based delivered either natively cloud or through a virtual desktop mechanism from like a windows. OS, you know, you don’t need you know. Continue to run

00:02:51.770 –> 00:02:56.220
Chris Feeney: the same old thing on the endpoint that you’ve had for years and years and years that

00:02:56.300 –> 00:03:23.179
Andy Whiteside: and so this is just more highlighting a study that was done that. We’ll kind of talk a little bit about about just wasted it, spending you add it all up wasted, spinning vulnerability attack. Vector increasing landfill e waste. I I’m moving. And I I’ve gone to the the landfill twice in the last 2 days, and is pain for me to have to take stuff and get rid of it that you know we had to have

00:03:23.270 –> 00:03:47.330
Andy Whiteside: at 1 point, or in some cases we didn’t have to have, we just we chose to have it, and nobody made you buy that. Let’s let’s let’s get smarter about it. And and what you’re really saying here is, let’s break the cycle of buying, you know, new computers when we don’t need them, and we could do it much more efficient. Alright. So the first section after the Intro is waste not your software spin. What is Simon covering there?

00:03:47.420 –> 00:03:52.970
Chris Feeney: Yeah, he’s kind of focusing really on you know, if you look at your initial software investment?

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Chris Feeney: You know, starting with

00:03:55.910 –> 00:04:10.880
Chris Feeney: what? What does you walk up to a device. What does user need to get to? I like to look at it from that perspective. Start there. and if they can do their job. You know, using the resources coming from

00:04:11.150 –> 00:04:25.620
Chris Feeney: on prem or remote location and the sense of delivered you know, from a browser or You know, a data center somewhere out there in the world. And the user experience doesn’t suffer.

00:04:25.740 –> 00:04:27.459
Chris Feeney: I mean, do they really need

00:04:28.390 –> 00:04:41.900
Chris Feeney: to have that on the endpoint, in many cases depending on their on the on their job. And so, you know, starting with there and just thinking, hey, what’s what’s the art of the possible. Well, if you have Linux on that endpoint, preferably igl Linux

00:04:42.110 –> 00:04:48.240
Chris Feeney: what capabilities exist that we can deliver in today’s world, or much of what you

00:04:48.530 –> 00:04:51.430
Chris Feeney: need to do to work and do. Your job can be delivered

00:04:51.590 –> 00:05:01.930
Chris Feeney: virtually or through just a a browser. We do so for the most part, you’re gonna connect to something else. Anyway, you’re gonna connect to a server or a cloud or something. Anyway.

00:05:02.640 –> 00:05:22.659
Andy Whiteside: much you can there reduce your attack. Vector, anyway, we’re gonna talk about that probably a million times. Now, there are use case. So II met with someone last week and the the conversation was about. They said everybody should replace every windows device in their organization like, no, no, that’s not what we’re trying to say, but we’re trying to say, there’s a percentage. Maybe it’s 10%. Maybe it’s 90%.

00:05:22.670 –> 00:05:33.249
Andy Whiteside: Could you be a smarter, leaner solution that’s gonna connect to stuff that’s more secure and more scalable anyway. That’s that’s it’s not an all or nothing kind of thing.

00:05:33.430 –> 00:05:35.529
Chris Feeney: Well, I mean, and

00:05:35.750 –> 00:05:39.620
Chris Feeney: I was thinking about this. I mean, just if you take it, just

00:05:40.450 –> 00:05:44.110
Chris Feeney: what’s what’s installed on the device? Just

00:05:45.050 –> 00:05:52.960
Chris Feeney: bear along with that I’ve got, you know, many devices where, if it’s running windows versus Igel.

00:05:53.170 –> 00:05:58.870
Chris Feeney: I mean, one of the most immediate things that you can see is that the battery life is

00:05:59.400 –> 00:06:08.919
Chris Feeney: extended, because if your OS is not constantly taxing the hardware just to run, for example, or whatever

00:06:08.980 –> 00:06:20.150
Chris Feeney: that can extend even further elongate the ability to use that device, especially if you need it to be unplugged because of whatever reason. You know, that’s just

00:06:20.540 –> 00:06:32.350
Chris Feeney: a very simple example of having just, you know, a 90% reduction in in terms of what’s on there, what’s needed to do to do the work, to use that resource? And

00:06:32.940 –> 00:06:39.239
Chris Feeney: you know how much more life you can get out of it. I’ve done it before, where I’ve literally worked all day on battery from an LG. Cram.

00:06:39.330 –> 00:06:43.259
Chris Feeney: you know, running my virtual desktop and it

00:06:43.370 –> 00:06:45.439
on a wifi, or even my hotspot.

00:06:45.900 –> 00:06:52.280
Chris Feeney: You know I was not experiencing. I could do these calls, these Zoom calls. I could do teams calls I could

00:06:52.440 –> 00:06:55.379
Chris Feeney: I? The user experience did not suffer one bit.

00:06:57.000 –> 00:07:02.929
Andy Whiteside: Yeah, alright, Chris, the next section says, leaning up the hardware conversation or con conservation.

00:07:03.080 –> 00:07:04.960
Andy Whiteside: leaning up the hardware.

00:07:04.990 –> 00:07:28.969
Chris Feeney: What’s Simon covered here? Basically removing applications that would normally be installed locally and and moving them. Cloud it actually, what are the benefits there, you know, from a from an it perspective. You know. You don’t need as much hardware in the endpoint to be able to run that application.

00:07:29.050 –> 00:07:34.600
Chris Feeney: The cloud having that back end infrastructure can actually process and and more

00:07:34.780 –> 00:07:56.939
Chris Feeney: you know, consume less gonna actually, faster user experience. We’ve seen this with with applications where they were. Typically, you know, fat type of OS is installed locally on devices. But as the vendor moved and and updated their product. They they leverage the power of the cloud. And now you just need a lightweight.

00:07:57.130 –> 00:07:59.689
Chris Feeney: maybe client, perhaps, or even just a browser

00:07:59.700 –> 00:08:11.880
Chris Feeney: in many cases. But also, what does that also open up with these additional infrastructures? Hardware agnostics? We’ve seen the ability for applications to be supported across multiple types of platforms.

00:08:11.920 –> 00:08:23.450
Chris Feeney: And the user experience, generally speaking, would be roughly the same. Because it’s it’s the same type, you know, it’s actually a browser. Take office.com, for example. I mean.

00:08:24.200 –> 00:08:32.490
Chris Feeney: I would. I’m like, I’m gonna just guess here, through a number 90% of the feature functionality that you would need to run those office applications versus the

00:08:32.600 –> 00:08:43.590
Chris Feeney: the locally installed version of it is there, and it’s functional. You can do it. You might need something that the browser necessarily doesn’t have, but that’s getting smaller and smaller over the course of time.

00:08:43.630 –> 00:08:45.249
Chris Feeney: And so

00:08:45.380 –> 00:08:56.809
Chris Feeney: when you look at from the application and the ability to deliver. Now you look at okay, what hardware out there can I use to bring that experience? And that’s where Idro can come in. And

00:08:56.880 –> 00:09:03.270
Chris Feeney: obviously we’ve talked about this many times over. If you don’t know that Ijo can convert their devices and save them from going to the landfill.

00:09:03.350 –> 00:09:10.599
Chris Feeney: I mean, that’s a huge step up from. And and I would say, just in the last week alone.

00:09:11.190 –> 00:09:13.110
Chris Feeney: the meetings I’ve had that’s

00:09:13.700 –> 00:09:36.940
Chris Feeney: 95% of the conversation that’s happening not that, you know, they’re not looking at new ones. A. A. Again, always starting with, what do you have today. Can you leverage that device or devices, or the the, you know? Can you start there to get to deliver the user experience? You’re trying to take. Take them to? Sometimes the answer is a yes, sometimes it’s not because it’s just. It’s just older.

00:09:37.130 –> 00:09:59.550
Chris Feeney: and they’re gonna need to look at something elson that obviously lines up with our ideal ready program and a lot of the the options that exist there in terms of form factors. So we won’t get through this from a numbers perspective what percentage on the at the average company? What percentage of users have a 3 year old or less laptop at the average company just throw out a spitball number.

00:10:00.350 –> 00:10:04.290
Chris Feeney: I’m gonna go with 85%,

00:10:04.320 –> 00:10:16.989
Andy Whiteside: 85%. So if if it’s 85, and I were to ask the following question, what percentage of users at at an average customer actually travel for work like actually travel for work? What do you think the number is.

00:10:17.670 –> 00:10:20.089
Chris Feeney: I’m going to drop it, probably

00:10:21.390 –> 00:10:22.650
Chris Feeney: 40.

00:10:23.700 –> 00:10:37.970
Andy Whiteside: It’s yeah, 35, 40, maybe 1015, 2034. So why do they need a high powered laptop to do that if they don’t actually travel, I mean, look, I get on planes every week. I run podcast from, you know th, the subway station, whatever

00:10:38.190 –> 00:10:46.069
Andy Whiteside: I need a laptop. I need a full blown windows or mac laptop in most cases. but a lot of people don’t travel nearly like that.

00:10:46.280 –> 00:10:52.749
Andy Whiteside: but yet they have a thousand laptop that they’re given a new one every 3 years.

00:10:53.430 –> 00:10:56.869
Andy Whiteside: I don’t. I don’t quite understand the the default logic in that.

00:10:57.730 –> 00:10:58.979
I think it’s

00:10:59.020 –> 00:11:01.899
Chris Feeney: well, it’s first of all, I just probably not thinking about

00:11:02.150 –> 00:11:04.220
Chris Feeney: that.

00:11:04.740 –> 00:11:12.119
Chris Feeney: from a from that type perspective, like, let’s pull back and just think about. What? What do these folks actually need to use to do their job?

00:11:13.220 –> 00:11:15.470
Chris Feeney: I’m going to provide you a company asset.

00:11:15.550 –> 00:11:26.509
Chris Feeney: Does that also allow us to enable a BYOD scenario, if you’re not, if you don’t have a laptop and you’re in the office. But maybe you want to access resources when you’re at home. Am I going to allow for that

00:11:26.660 –> 00:11:37.419
Chris Feeney: or not? A conditional access measures may require that, hey? It has to be a device that we know about allowing you in to access company resources. But if it’s not, if it’s a BYOD

00:11:37.650 –> 00:11:42.080
Chris Feeney: we don’t allow for that, or here’s our policy, kind of thing, whatever. So

00:11:42.200 –> 00:11:53.859
Chris Feeney: but you’re right. I mean, you don’t always need. Honestly, I’m I’m looking at it all in one here that’s around the corner. it’s when I’m home. It’s such a huge screen, so much real estate.

00:11:54.000 –> 00:12:00.769
Chris Feeney: I love using it. but I just need to bring it into this one Workspace that I have.

00:12:00.830 –> 00:12:02.910
Chris Feeney: Because.

00:12:03.070 –> 00:12:17.350
Chris Feeney: I said, the screen is is usable that actually, you know, built in webcam that type of thing. It’s an Lg all on one and right now, I’ve got 2 monitors, which is fine. but that user experience is not. I’m not going to pick that up and take it with me when I travel. Obviously. But

00:12:17.580 –> 00:12:22.020
Chris Feeney: if that’s all I need, do my job. And it’s a fantastic user experience. I mean, you’re right.

00:12:22.800 –> 00:12:25.660
Chris Feeney: I mean, use a laptop when you need it.

00:12:26.040 –> 00:12:40.329
Andy Whiteside: And, Chris, I know you. You are a power user. You probably need a windows laptop. You really do. But a lot of people don’t, and a lot of people don’t need the the High End Pcs to sit on it. And I think what’s gonna happen is as as the economy comes and goes, which it always does.

00:12:40.330 –> 00:12:59.450
Andy Whiteside: There’s gonna be harder conversations to be had around saving money and how to reduce the attack. Vector all the same point and reduction. Alright. The next one says, flagging, utilize under utilization. Help us understand how people first of all need to be aware of that number 2, how they could measure it. And then what the results could be.

00:12:59.770 –> 00:13:02.100
Chris Feeney: Yeah, well, I think.

00:13:02.220 –> 00:13:13.120
Chris Feeney: we’re talking, as you know. Do these software audits? Right? You you buy software licensing oftentimes. That’s where can it be installed? And when folks do these?

00:13:13.200 –> 00:13:24.459
Chris Feeney:  license audits right? You know, how many instances have we have been using? Is it actually being used? It’s very often that. Goodness gracious! You know, we don’t actually need

00:13:24.990 –> 00:13:42.229
Chris Feeney: that. Many installed versions of the software. We could actually leverage the mobile version, or a just a cloud based version in and of itself. If a company has that that type of breakdown of their licensing and so

00:13:42.640 –> 00:13:50.550
Chris Feeney: one of the things that we’ve done is we’ve we’ve moved our license components to the cloud, and from there we can actually see.

00:13:50.730 –> 00:13:54.650
Chris Feeney:  you know, are the licenses being consumed.

00:13:54.680 –> 00:14:11.780
Chris Feeney: A customer can see that, too. But it allows us, you know, to to have some visibility there. And but there’s also that tremendous flexibility that hey? You know. We can move these over to other devices for different reasons.

00:14:12.000 –> 00:14:22.380
Chris Feeney: because a new set of users occur. Maybe it’s a merger occurs, and we we have a tremendous use case scenario over there, and we’ll just move those licenses over there. And

00:14:22.480 –> 00:14:25.509
Chris Feeney: so I think

00:14:25.840 –> 00:14:35.289
Chris Feeney: having that visibility of knowing where those licenses are being used and consumed often times, I think, from the Citrix perspective right, the concurrent licensing you should be able to know for sure

00:14:35.350 –> 00:14:38.009
Chris Feeney: if those licenses are being consumed or not.

00:14:38.300 –> 00:14:42.769
Chris Feeney: you know. And I know you. You work with a lot of different software vendors.

00:14:42.850 –> 00:14:59.659
Chris Feeney: I’m sure that they have some way of checking to see, you know, hey? That 500 less set of licenses? Are they being used or not. So anyways, but that that type of asset management platform to be able to audit and track that is is key.

00:15:02.510 –> 00:15:09.379
Andy Whiteside: and without a doubt. Okay, my answer service. Now, service. Now get service. Now in place.

00:15:09.540 –> 00:15:16.340
Andy Whiteside: You can see what all your different products are doing in one pane of glass and one dashboard to figure out what you’re using.

00:15:16.350 –> 00:15:27.489
Andy Whiteside:  I don’t think in enough companies have a handle on that. In fact, I know most don’t have a handle on that last section. Simon brings up. Here is a leaner blueprints.

00:15:31.480 –> 00:15:34.439
Yeah, I think.

00:15:35.530 –> 00:15:38.559
Chris Feeney: it. It kinda just reiterates. I mean, just

00:15:40.780 –> 00:15:44.820
Chris Feeney: we hear a lot of of this we’ve talked about before, just sort of cloud first.

00:15:45.010 –> 00:15:49.700
Chris Feeney:  I think about them and the companies that I’ve worked with in the last, you know.

00:15:50.710 –> 00:16:01.270
Chris Feeney: 20 years roughly combined.  on prim kind of solutions is where things started and then shifting to cloud based versions of that?

00:16:01.470 –> 00:16:03.089
Chris Feeney: And so.

00:16:03.220 –> 00:16:23.789
Chris Feeney:  yeah. And then that thinking oftentimes, you know, built for the traditional method of of what’s out there, what do we deliver what we install on but as the world of virtualization. And now the cloud has emerged. It’s really begun to, you know. Rethink like, hey that it spend? What?

00:16:23.820 –> 00:16:25.759
Chris Feeney: What do we really need on the end? Point?

00:16:25.830 –> 00:16:32.669
Chris Feeney: And and not just that. But what are the capabilities when we’re on there. And so

00:16:32.920 –> 00:16:45.959
Chris Feeney:  you know, he’s basically emphasizing the fact that you know, rather than you know, go off and traditional buy hardware. That doesn’t have really much of a return on your investment there.

00:16:46.140 –> 00:16:54.950
Chris Feeney: You know, if you’re going to be leveraging these cloud based Vdi platforms to deliver these applications. You know.

00:16:55.100 –> 00:17:03.659
Chris Feeney:  I, Jo, can bring a a clear roi by leveraging the equipment you you have in your inventory.

00:17:03.700 –> 00:17:04.730
Chris Feeney: a

00:17:04.810 –> 00:17:17.450
Chris Feeney: putting it on there, putting our OS on there under management, with just enough OS, and just what the customer needs and always the ability to add more as use cases change. So

00:17:17.490 –> 00:17:20.519
Chris Feeney: again, it’s really just, you know.

00:17:22.250 –> 00:17:31.899
Chris Feeney: fully understanding what options you have when Igl is in your back pocket. You know. There, there’s my, there’s much more. And you guys know this very well as a partner.

00:17:31.940 –> 00:17:35.059
Chris Feeney: And the customers that you’ve worked with. So

00:17:35.090 –> 00:17:44.909
Andy Whiteside: yeah, Chris, I think we’re really highlighting here is having that more thought, more well thought out blueprint that includes a massive dose of deliver, not deploy

00:17:44.920 –> 00:17:48.850
Andy Whiteside: includes, and could be actually led by the conversation at the end point.

00:17:49.410 –> 00:17:54.109
Chris Feeney: Yeah, I mean, we’ve done many of these things before. And and

00:17:54.550 –> 00:17:59.060
Chris Feeney: I’ve heard you go in and and talk to customers about what’s your endpoint, strategy?

00:17:59.330 –> 00:18:12.789
Chris Feeney: Or or various ways of asking the same thing. Let me come on that real quick. I love where you’re going with it. I walk in and say, what’s your digital workspace strategy? What’s your end? User? Compute strategy?

00:18:13.020 –> 00:18:34.200
Andy Whiteside: No real answer there. And then. Finally, okay, what is your endpoint strategy? I mean, surely you got an point. And and most people don’t have an endpoint strategy. I was listening to a podcast over the weekend, talking about these new neural neu neural cpus where they’re going to take the power of of processing at the edge, as it relates to AI

00:18:34.330 –> 00:18:47.330
Andy Whiteside: and they’re gonna put the power or the processing at edge. Because if you stop and think about it, the most computing power on the planet is at the edge. Not not. I’m sorry at the edge, not in the middle, not the data center. It’s at the edge. If you aggregate it altogether.

00:18:47.500 –> 00:18:50.729
Andy Whiteside: And and guess what? The only people who figure that out are the bad guys.

00:18:51.690 –> 00:18:57.059
Chris Feeney: Yeah, if you look at what gets hit with ransomware, what? What are they generally trying to attack

00:18:57.220 –> 00:19:05.290
Chris Feeney: the low hanging fruit? The end point and I see a lot of these joint solution type things going out there. The

00:19:05.320 –> 00:19:18.289
Chris Feeney: you know the the antivirus, the you know the mitigation type solutions, or the be able to recover all that built for the status quo of generally windows on that endpoint.

00:19:18.390 –> 00:19:30.029
Chris Feeney: And and if you just put agile on there from just in of itself not really much to even configured. You’re already in a much more favorable position from a security perspective

00:19:30.190 –> 00:19:34.409
Chris Feeney: and much less of an attack. Vector.

00:19:34.510 –> 00:19:38.840
Chris Feeney: and you can always tighten it down to your liking. So

00:19:38.960 –> 00:19:41.460
Chris Feeney: starting there and then

00:19:41.720 –> 00:20:02.630
Chris Feeney: what what am I gonna get to? I’m gonna get to a digital workspace delivered through XY or z so but that’s that’s certainly the the the approach that Igel certainly promotes quite a bit, and there’s a ton of bit devices out there existing or new, that can bring and deliver that for customers. So

00:20:03.010 –> 00:20:28.040
Andy Whiteside: okay, the whole point here is this is challenges. I mean, just because we always have doesn’t mean it’s the right thing to do. We live in a different world. It’s a different environment, different economy, different security posture that needs to be had. At least for some segment of user population. Don’t just give them a windows anything, give them something that is right sized and and leaner and more secure. Can’t just keep doing it the old way.

00:20:28.950 –> 00:20:29.690
Andy Whiteside: Yeah.

00:20:30.240 –> 00:20:38.010
Andy Whiteside: Well, Chris, that gets us to the end of that blog, and thank you to Simon for writing that it it it really does align with what people need to be thinking about.

00:20:38.140 –> 00:20:51.449
Chris Feeney: Yeah, we certainly appreciate your your partnership and leadership, and and challenging the the way people have been doing things. And so thank you for that. The truth is, Chris, I get up every day, and I have a moment of

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Andy Whiteside: man. I just want to be done. And then I have 5 min later. It’s like, I can’t wait to go attack it again. It’s yeah. Well, I think we’ve all been there.

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Chris Feeney: Certainly I have definitely woken up and like I’m ready to crush the day. And sometimes that doesn’t have the same feeling. But then

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Chris Feeney: a text, a call, an email, whatever or something. And you know, next thing you know, the you’re excited to go solve problems in the world. So anyways.

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Chris Feeney: I appreciate your time, brother friend. Yep, we’ll do it again in 2 weeks. Thank you. Alright. Take care.